Mankind Pharma partners with Ace turtle for omnichannel transformation

Mankind Pharma partners with Ace turtle for omnichannel transformation

Indian pharmaceutical company, Mankind Pharma has partnered with Ace turtle to accelerate its omnichannel transformation in India. Ace turtle will enable Mankind Pharma with a unified commerce platform that supports various omnichannel use cases and drive seamless customer experience at scale across digital channels.

Powered by machine learning, the platform, Rubicon 3.0 supports various omnichannel use cases such as inventory lying anywhere can be sold across channels, fulfilling orders from any stock points (retail stores, warehouses, and distributors) and a single view of product, inventory, and customer through a single platform.

Speaking on the partnership, Joy Chatterjee, General Manager Mankind Pharma said “At Mankind Pharma, we endeavour to continuously improve customer experience by providing them high quality and affordable products. We are happy to partner with Ace turtle as their highly scalable solution will play a critical role in accelerating our omnichannel strategy”.